About CallingCrew
CallingCrew was built by one person who spent thirty years designing operational systems and kept seeing good enquiries disappear.
The Founder's Story
Paul Keenan served twenty years as an engineering officer in the British Royal Navy, including leading the migration of fleet maintenance from paper to digital. In 1995 he received the Systems Manager of the Year award at the UK Network Industry Awards. He has worked independently since 1999.
In 2026 a wastewater installer in Sweden asked a simple question."Can you build an estimator?" A few weeks later, CallingCrew had developed into supplier infrastructure and was presented privately at IFAT Munich to the CEO of a leading German wastewater manufacturer, who validated the concept and approved proceeding to pilot.
We launched in the UK in September 2026.
OPERATIONAL INTEGRITY
What We Believe
Missed calls, incomplete forms and slow responses are not just lost revenue. They are lost trust - from customers who move on, and from installers who stop bothering.
CallingCrew is not a chatbot. It is not a generic AI auto-responder. It is operational infrastructure configured around the supplier's own products, rules and network.The installer retains full control of the site visit, the customer relationship and the final quotation. CallingCrew handles the work before they need to be involved.
- Operational Infrastructure
- Installers Retain Full Control
- Built for High-Velocity Networks
What we are building
We started with wastewater because it is technically complex, commercially important and almost entirely unserved by structured enquiry infrastructure. The same problem exists in heat pumps, solar, HVAC and fire protection.
Off-Mains Wastewater first. Then we will see.